All small business owners strive for one thing, cash flow, and there is nothing wrong with that; without cash we would have a failing small business.
However, on top of that, your small business should have a purpose, a reason to exist beyond merely making a profit. A responsibility to the society at large. It inspires employees to work harder, shareholders to participate in a common dream, and creates an atmosphere of hope.
Here at LittleEngine, we love small business; our purpose is ...
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All small business owners strive for one thing, cash flow, and there is nothing wrong with that; without cash we would have a failing small business.
However, on top of that, your small business should have a purpose, a reason to exist beyond merely making a profit. A responsibility to the society at large. It inspires employees to work harder, shareholders to participate in a common dream, and creates an atmosphere of hope.
Here at LittleEngine, we love small business; our purpose is to create an advantage and opportunities for small businesses. We are constantly developing LittleEngine to give small businesses the platform to compete and make more cash than the big boys.
This is something everybody is passionate about at LittleEngine, top to bottom, from Kris (our overly-talented developer) to Sheri (our lovely P.R. talent). This is the soul of our company, which is derived from this simple equation: "Sense of Purpose = Intention + Interests." Our intention is to help small businesses compete and be seen in this communication congested world. Our interests are of course, small business, America, and the Internet!
An easier way to tackle this issue is to think about your future, which accomplishments do you wish your small business to be remembered for? These answers will drive your small business further than cash could ever take you.
For example, at LittleEngine we get pleasure and inspiration from the fact that so many different small businesses across America are signing up with us. However, we really get revved up when we get letters of success: a small business securing a big deal from another after finding them on LittleEngine, or a patron trying out a small business for the first time due to a "known-for." We envision this as our future, a giant community of like-minded small business owners and patrons virtually helping each other out fiscally and mentally.
So as a small business owner, continue to ask yourself, What is your hidden purpose? What's going to drive you other than cash?
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